Immersive Van Gogh

Immersive Van Gogh

That Interactive Exhibit

A multi-immersive experience where attendees could dive into detailed AR versions of Van Gogh’s work and write a letter to Vincent to which he would respond.

Pocket Gallery

An immersive augmented reality experience that turned people into active participants in Van Gogh's creative process. Attendees interacted with 3D paint animations and enhanced Van Gogh paintings to learn more and engage with the artist’s work like never before.

Paint splashes with quotes give some insight into the artist’s mind and choices.

Attendees were given a take-home card to scan and explore the paintings after the experience.

Letters From Vincent

Letters From Vincent uses artificial intelligence and machine learning to craft an original letter for you, using Van Gogh's own words and original art inspired by the work he sketched into his letters.

Each letter comes with an illustration just like the ones seen in Van Gogh's letters. We worked with an artist to capture the essence of Van Gogh's sketch style and created new unique compositions in his style.