Walmart

Meet Santa

That Bilingual Interactive Video

 
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A bilingual interactive film experience with Santa. Kids get to hang out with Santa, tell him what they want, explore his workshop, meet the elves and generate their Christmas wish list using kid-friendly data. Showed a marked increase in downloads of the Walmart app.

 
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Being able to choose their native language makes Santa realer than ever for kids.
— Genesis Cuadros, Spanish speaker + caretaker for kids
 
 
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The experience was a seasonal part of KidHQ, and featured exciting quizzes, funny interludes and personalized messages from Santa!

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